NEW: Ad Creative Ideation Guru Bot, ASC+ Myths

Published about 1 month ago • 1 min read

I built a Custom ChatGPT to give you new ad ideas by just entering your "brand URL".

Grab this Ad Creative Ideation Guru GPT here: https://bit.ly/4dFkFTn

Enter your brand URL
The CustomGPT analyzes - relevant highest search volume keywords - subreddits for problems and motivations.
Maps it to key - mass desires - pain points
Then, it gives you a thorough video and static ad brief

See it live in action

LATEST Update: Based on feedback - I added insight for "Suggested UGC Creator " based on the brand's target persona.

Any other comments or feedback on this GPT? Do let me know via replying to this email.

10 Hidden Facts About Adv+ Shopping Campaigns (don’t miss this)

Adv+ Shopping campaigns have been a major breakthrough for Meta ads since 2022.

🆘 But there are some important caveats to keep in mind.

ASC+ campaigns are heavily focused on MOFU/BOFU (i.e., existing users or website visitors).
Even if you set a 0% cap on existing users, the algorithm still prioritizes “engaged users.”
ASC+ with catalog ads/DPA can be extremely effective.
Avoid running multiple ASC+ campaigns for the same product; 80% of the time, one ASC+ campaign is enough.
(EDGE Cases) Launch separate ASC+ campaigns for different creative types: - Catalog-only - Static-only - Video-only
New brands should steer clear of ASC+ unless they have plenty of creative assets and platform data.
ASC+ often targets the same user groups, leading to quicker creative fatigue.
Use ASC+ in conjunction with other campaign types.
Seasonality has a significant impact on ASC+ performance.
Make sure to add audience insights ASAP:

Go to ad account settings > Navigate to Audience Segments > Define & Add Engaged Audience (Website 180D visitors, Email Subs) Existing Audience (Purchasers, Past conversions)

Thanks,

Aniruddha Mishra

Performance Marketing Consultant

PS: I know ad performance is critical to your success. My Meta Ads Toolkit has helped many marketers, brands, and agencies overcome similar challenges. For a one-time cost of $129, you can get it here and have a complimentary 1:1 call with me.

| LinkedIn - Aniruddha Mishra

The Top 10 Ad Frameworks, Ad Creative Calculator, Drop In Ads Performance?

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🏆 The Best Static and Video Ads of 2023 (as per us), Creative Tracker

Hey folks! 👋 Happy Friday The last working day of 2023 is "finally" here. #1 Best Static Ads of The Year 2023 I've categorized this in various categories so you can filter it easily and put it into action. Access it here. #2 Best Video Ads of The Year 2023 Access it here. #3 Creative Testing Tracker + GPT Prompts Keep track of why 90% of ads fail while others win. Access the spreadsheet here. Falling Short of Ideas & Want Proven Strategies To Scale? Access my Ultimate Meta Ads Toolkit Here....

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